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My Story
Shinjoo grew up in New York and spent much of her childhood dreaming of becoming a writer. At 16, she moved to Idaho, trading city life for open skies and a deeper connection to nature. Today, she lives in California, juggling a full-time college schedule—where she majors in Business and Economics—with building this website to make financial education more accessible to everyone.
When she’s not writing or studying, you’ll likely find her on a rock wall, sparring on a gym mat, or deep in a game of chess. Though not a published author (yet), she continues to write regularly—now channeling that lifelong passion into a mission-driven platform built to empower, inform, and support others on their financial journey.
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